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Project Team Summary:


Consultant ID: 1572


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Work Experience:
Self Employed, Marketing Research Consultant
Accomplishments: Researched, market and industry conditions and trends; delivered presentations; wrote reports; made recommendations; wrote news briefs on company, competitor and industry news; gathered marketing intelligence and secondary data; identified new clients and vertical markets; redesigned and augmented business-to-business customer databases; performed on-line research from fee-based services; interpreted primary research data; conducted interviews; researched and wrote industry assessments; wrote company and industry profiles.
Investigated competitor activities; monitored, maintained, collected and retrieved competitor data; synthesized and summarized data; wrote in-depth competitor profiles; derived implications from intelligence; researched and wrote news briefs on competitor news; completed competitor analysis; created competitor intelligence knowledge management system; and produced regular competitor reports.

• R.R. Donnelley & Sons, Marketing Analyst/Business Information Specialist
Accomplishments: Acted as sole Fortune 500 marketing intelligence expert; responded to ad-hoc research requests; created and administered research department; collected and analyzed data on customers, clients, and industries; monitored industry trends; researched on-line databases; prepared deep competitor research; wrote in-depth competitor profiles; developed competitor intelligence system; served as focal point for competitor intelligence. Identified new clients and markets; assessed new markets and products; researched and edited news briefs; researched and analyzed international markets; created database of acquisition and joint-venture candidates; researched company acquisition candidates for internal corporate development team.

• Arthur Andersen, Competitor Intelligence Analyst
Accomplishments: Created competitor intelligence area for consulting division; researched competitors; wrote internal news brief on competitor activities; and responded to firm-wide ad-hoc research requests; wrote newsletter on software industry impacting firm.

Companies/Brands Worked on:
RR Donnelley
Zurich Financial Services
CNA Insurance
Owens Corning
McKinsey Consulting
Zurich Insurance
Adobe Software

BS, History, Elmhurst College, Honors: cum laude

Special Skills:
Business Information Source Expert
Data Base Searching Expert
Competitor Intelligence Certified
Business to Business Marketing Research
Industry and Company Research
Secondary Research
Industry and Product Assessments
CRM Database
Sales/Lead Research