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Project Team Summary:

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Consultant ID: 1768


Position:
1768

Availability: In stock

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Work Experience:
Private Company, Digital Marketing Manager
Accomplishments: + Central hub for all marketing activities
+ Install and remove program coding/pixels as needed
+ SEO audits, updates and changes, Analytics reporting
+ Successfully migrated company sales and order history, customer data and SEO to new ecommerce
platform and implemented 301 redirects
+ Research and test new marketing programs or initiatives
+ Utilize Google Webmaster Tools and Developers Console to debug website errors
+ Create and maintain monthly budget and ROI spreadsheets
+ Used Html & CSS for daily website updates
+ Responsible for staying up to date on algorithm changes and for reporting on risk factors
+ Created catalog data feed and update regularly
+ Add new products to e-commerce platform when available for purchase
+ Creation of PPC search, display and native advertisements
+ Manage company affiliate program by setting commission payouts, running return audits
on affiliate sales, creating ads and sponsored text
+ Analytics reporting

Deity Discs, Marketing Coordinator
Accomplishments: + Created and debugged data feeds for shopping campaigns
+ Responsible for website copy and SEO
+ Worked with web and graphic designers to accomplish brand consistency
+ Maintained social profiles & paid advertising, tracked mentions through social listening

Companies/Brands Worked on:

Education:
BS, Marketing, Rasmussen College, Honors: Honor Roll Dean's List
Assoc, Psychology, Mankato State University,

Special Skills:
SEO
Used Screaming
Frog and SEMRush
for audits. Track
keywords using
Moz.

Social Media
Increased social
conversions by
using custom
audiences,
retargeting and
paid ads.

PPC
Used researched
keywords for Bing
& Google ads.
Successfully
implemented
Google Shopping
Campaigns

Affiliate
Marketing
Started successful
program which
after one year
accounted for 15%
of company

Personal:
Google Adwords Certified
Google Analytics Certified