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Project Team Summary:


Consultant ID: 1839


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Work Experience:
InfoTech Marketing, President and CEO
Accomplishments: Founded and directed a full service marketing consulting company serving U.S. and international clients. Advised companies in several areas: predictive analytics, customer analytics, strategy development, market research, competitive intelligence, new product development, logistics, and data mining/data warehousing. Developed customer base of Fortune 100 companies, foreign companies, smaller firms, and the largest membership non-profit.
• Due to the quality of the results, almost all first engagements have resulted in additional ones in other areas.
• For several clients, prioritized geographic markets for service launch. This often included complex financial models and was used by some for wireless spectrum bids.
• Performed complex predictive analytics/statistical analyses for numerous customers, including the largest membership association and largest bank in the U.S.
• Developed multimedia response model including 19 media types and multiple responses types.

US WEST Enhanced Services (now Century Link), Manager of Marketing Strategy and Intelligence
Accomplishments: Directed market strategy development, forecasting, market research, customer/prospect analysis, competitor analysis, and special projects assigned by the President.
* Achieved an immediate 100 percent increase in unit sales from our primary channel through target marketing and message improvement.

ANR Freight System, Director of Marketing, Finance, Planning, and Corporate Logistics
Accomplishments: Reported to Executive Vice President and C.E.O. of large transportation company. Responsible for product development, account pricing, promotion, public relations, marketing information system, operations support, quality, and account development.
* Achieved a 29 percent annual growth rate through 200 person sales force during recession and was the only company in the industry to grow.
* Based upon research and creativity, developed and introduced new products and services which were major contributors to this growth.

Roadway Express, Terminal Operations Supervisor
Accomplishments: Supervised operations at trucking terminal.
Accomplishments: L

Companies/Brands Worked on:
JPMorgan Chase
Starz/Liberty Media
BlueLine Rental
Eli Lilly
Storeroom Solutions
T.G.I. Fridays
Verizon Wireless
Johns Manville

MBA, Data Analytics, The Wharton School, University of Pennsylvania, Honors: Beta Gamma Sigma (top 10 percent of class)
BS, Public Administration, University of Missouri, Honors: magna cum laude Omicron Delta Kappa University Scholar

Special Skills:
SAS expert
Excel expert

Best paper: Strategic Management for Motor Carriers

Enjoy golf, skiing, and community affairs.