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Project Team Summary:

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Consultant ID: 1867


Position:
1867

Availability: In stock

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Title:
Dr.

Work Experience:
Frieden Qualitative Svcs, Owner/President
Accomplishments: Qualitative Consultant -- design studies with focus groups, IDIs, Webcam groups, and more

Companies/Brands Worked on:
Health care
Automotive
Financial
Food and Beverage
Coffee
Water
Restaurants
Packaging
Wireless Phones
Printers
Seniors in many categories
Entertainment
Kids
and much more


Education:
PhD, Psychology, University of Southern California, Honors: Visiting Asst. Professor as wellStanford University, Honors: Visiting Graduate Student -- taught Presentation techniques -- cowrote Instructor's manual for leading Psychology text for leading professor in the nation
BA, UCLA, Honors: Highest Honors in Psychology (one of only 4 students to achieve this)

Special Skills:
Utilize many moderating techniques -- combine Psychology with Marketing Research to obtain deep insights

Extremely Personable -- respondents are immediately comfortable

Have developed technique/style over the years and have presented these to many national qualitative conferences -- garnering extremely enthusiastic responses

Have written two articles in Quirk's Marketing Research Review on the psychology of great focus groups

Awards:
Cited as one of the nation's top moderators in online publication



Personal:
Have appeared as a guest on numerous television programs and news shows discussing OJ Simpson trial, my Ph.D. work, with Connie Chung on CBS News, and more.

Musician -- have composed for full symphony orchestra

Magician -- member of Academy of Magical Arts (Magic Castle)