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Project Team Summary:

0contractor(s)

Consultant ID: 1876


Position:
1876

Availability: In stock

$0.00
$0.00


Work Experience:
Capital One, Research Manager
Accomplishments: Directed all Partnership Research. Instrumental in the creation of new GM credit card; Improved customer communication and marketing for credit cards for Neiman Marcus, Saks Fifth Avenue, Costco among others; Customer Experience

Allianz Global Assistance, Director
Accomplishments: Created new Weather product. Improved online sales by 25%;

Capital One, Research Manager
Accomplishments: Helped in the development and customer experience for Sony Playstation credit card, including features and communications; New product development

Circuit City, Manager of Customer Insights
Accomplishments: All brand / advertising research- TV, Online, Direct; Customer Experience and Satisfaction; New brand development. Product development

Office Depot, Senior Manager of Market Research
Accomplishments: Directed all research- products, product categories, channels, branding / advertising; Customer experience and satisfaction; Content strategy

Companies/Brands Worked on:
Neiman Marcus, Saks Fifth Avenue, Costco, Sony, Playstation, MGM, REI, Bic, Office Depot, Capital One

Education:
PhD, Marketing Research, University of North Texas,
MBA, Business Administration, University of Texas, Tyler,
BA, Texas Tech University,

Special Skills:
New product / service development.

Statistical Modeling and data analytics.

Advertising and branding.

Marketing Strategy

Primary research- quantitative and qualitative.

Secondary Research / Business Intelligence

Project Management